“We Have To Think ‘Door To Door’ Not ‘Port To Port'”
Carles Rúa is Strategic projects and innovation manager at the Port of Barcelona. Taking advantage of SIL 2018 (held in Barcelona), we spoke with him about the innovation model used by ports that hope to stay competitive.
Why is it so important for ports to adopt an innovation model?
Because business is changing. We're witnessing the transformation of the logistics industry and, at the same time, new technology is bringing about opportunities that were unheard of before. Plus, the economic context is also changing and ports are a key tool for the economy. Either they adapt to the new scenario or they'll stop doing their job as defenders of the economy and international trade.
Over the coming years, in which areas do you think ports will see the greatest technological innovation?
In my opinion, the areas most affected by innovation will be three: sustainability, digitalisation and automation. The main one is sustainability. By using new fuels, load-optimisation tools to limit empty trips and, of course, adapting land-transport means and port machinery (which will also evolve towards alternative fuels), we are going to effectively reduce the impact ports have on the environment.
In terms of digitalisation, ports have already made a significant effort in recent years to transform what used to be the flow of physical documents into electronic flows using Port Community Systems, for example. Now it's time to take a step associated with the concept of Port 4.0 or Logistics 4.0 and start generating information that is useful to users through technology, like sensors and cameras, for example.
Finally, the other area that will be revolutionised is automation. Automatic ports, driverless vehicles, autonomous ships... These things are a bit further off still but, pay attention, the transformation will be radical in the next few years.
What needs arising from the digital transformation can ports cover?
We have to be able to provide information our clients need to make decisions. The port has to provide logistics operators, or importers and exporters, the information they need, and is sufficient, to make decisions in real time on what to do, what actions to take, with their containers when they reach the port grounds.
"The areas most affected by innovation will be three: sustainability, digitalisation and automation."